That is really pretty even if it is not perfect.
I have heard some of our orchid society members mention that the first bloom of their Phrags was disappointing, too, and they were pleased with the next blooming. The long petaled ones will keep growing the petals for a time after the flower has begun to bloom.
If your little Phrag is not doing well, do contact the vendor and ask them for help. Maybe someone here can help, too. Hopefully, it will improve so I can see you post pictures of the blooms.
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